Jakarta, With the penetration of digital and mobile technology, increasing e-commerce activity in the Indonesian market and subsequent growth of online payment systems, Indonesia is gearing towards a promising market for e-commerce payments; but not without presenting its own challenges, mainly in payment security and convenience. A research from BMI Indonesia on Indonesia’s online payment landscape revealed that bank transfer is the most common payment channel amongst Indonesian online consumers at 75%, followed by cash-on-delivery (COD) at 20% and a mere 5% who pay via credit card or other means.

Legitimate concerns such as information security and merchant fraud has driven Artajasa, in partnership with Infinitium, to develop a payment platform with domestic authentication system to combat these risks and create trust to engage in services and online debit card transactions among the key domains. B-Secure’s dynamic OTP authentication provides assurance to cardholders as the payer to carry out card-not-present transactions, while enjoying online purchases without leaving the comfort of home.

On the other hand, banks and merchants are equipped with the necessary back-end technology to facilitate these transactions with ample security measures against fraud threats. Besides being connected to new markets, merchants connected with this system can offer a more secure and convenient payment method for customers, while issuing banks that enable e-commerce channels can provide e-commerce privileges to cardholders – all this to drive adoption of e-commerce payment and transactions.

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